The Story Behind Benny Bradley’s 3-in-1 Diaper Bag

The Story Behind Benny Bradley’s 3-in-1 Diaper Bag

When my son Benny was born, I was a first-time mom working full time in a demanding job. I consider myself well-educated, successful and someone who knows what I want…But I found myself overwhelmed with all the things I needed to prepare….and buy. Even more overwhelming was the amount of choice for each product.

The diaper bag was one of those choices. There were messenger bags, totes, duffel bags and backpacks…I found myself asking: why do I even need a diaper bag??  Why couldn’t I just a backpack from my closet? Well, after experimenting with a hand-me-down messenger-style diaper bag from my sister, a regular old backpack and purchasing a backpack-style diaper bag, I realized the importance of a well-designed diaper bag. It really was essential to simplifying my life on the go:

Learning the pitfalls through trial and error

My first messenger-style diaper bag did not have a lot of capacity, so space became a challenge as the weather got colder and Benny got bigger. I started packing a 2nd bag for the blanket and bulkier clothes until I got fed up and used a larger backpack from my closet. 

This was not a great solution because I now needed to carry a separate mini-cooler for the milk. Also, there were not enough compartments to separate things like the diaper change pad from the clean clothes and toys. Some of you may think I’m a germaphobe, but after every use in a public washroom, I felt guilty about putting the change pad back in the main compartment with the clean clothes and toys, knowing Benny puts everything in his mouth. 

I finally bought a backpack style diaper bag that had insulated pockets for bottles and a separate compartment for my change pad. Unfortunately, we went back to bringing the mini-cooler bag when Benny transitioned to solids as the insulated bottle pockets did not work well for his warm and cold foods.

Unable to find a diaper bag that met my needs, I set out to launch my dream bag through a new business venture with my brother. Benny Bradley’s was founded to make parenting a little easier, by bringing functional baby products to busy parents…And I knew from the start the ultimate diaper bag would be one of the first products we tackled.

This bag is designed with many features, each incorporated because real moms found them useful in real life. (Refer to my blog A Great Diaper Bag Makes Life Easier On The Go for why these features are essential)

  1. Separate Compartments

    Benny Bradley’s 3-in-1 Diaper bag has 5 different compartments to easily separate dirty items, clean clothes/toys, and milk/food.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  2. Pockets for Organization

    This bag is designed with 18 different pockets and compartments, making organization a breeze.

  3. Insulated Compartments

    Some diaper bags have insulated pockets to keep milk cool…But as your baby grows, you’ll need to pack warm foods and cool milk and fruits. Benny Bradley’s 3-in-1 Diaper Bag has 2 insulated compartments so you can carry hot and cold items. The insulated compartments come in handy even after your kids are older and are more versatile than insulated pockets for baby bottles. You can continue to use this bag for trips, hikes or outdoor excursions in years to come.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  4. Capacity…Just in Case

    A picture is worth a thousand words.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  5. Comfort is King

    This backpack was designed with padding on the back edges only, creating air flow to prevent sweaty backs.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  6. Water and Stain Resistance

    Benny Bradley’s 3-in-1 Diaper Bag is waterproof and spill proof. Wipe away spills immediately with a wet wipe and leave to dry.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  7. Stroller Straps Included

    Universal stroller straps attach to any stroller design.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  8. Versatile

    Leave your purse home. Forget the stroller organizer, drink holders, mini-coolers and any extra bags. This diaper bag will fit all your needs and clear up the clutter on your stroller. It’s one less thing you need to worry about!
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  9. Versa-style

    This bag is designed to look like a normal backpack that can be carried by moms and dads alike. It blends in so well you could use it beyond the diaper years.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag
  10. Easy Access

    Many diaper backpacks (my old one included) have top access only to the main compartment. This makes it difficult to find and access things at the bottom, especially when the bag is packed to the brim.  Benny Bradley’s main compartment is designed with a clamshell opening (i.e., zips all the way down) for easier packing and access.

    Every compartment has high-quality, smooth double-zippers making it easy to open and close. Double zippers give you the option to partially open from the top without fully zipping one side open – a must have feature with a clamshell opening.
    The Story Behind Benny Bradley’s 3-in-1 Diaper Bag

Leave a comment

Please note, comments must be approved before they are published